A friend of mine, who has a master's degree in business studies, said that this was something she'd also expect from a business trying to boost its market value before it is sold. Not something I find hard to imagine, either.
When CORE was introd- I mean, implemented, I joined a dA group critical of the change, mainly to keep track of dA's reaction. One of the recent group journals was this: A little insulting
In there, they link a journal written by deviantART CEO Spyed, where he compares a subscription - that's what we called it back in the good old days - to drinking expensive premium coffee, and that people who need to think about the cost should go back to drip coffee.
The usual argument broke out, but what I take home from this is: deviantART neither wants nor needs my money.
I always thought that in 6 months or so, when a number of CORE subscriptions have run out and will not be renewed, they'd be forced to think their policy over. However, the way Spyed sees it, that won't be the case.
I remembered what I'd heared about the Pareto principle
which, simplified, states that usually 20% of the customers bring in 80% of the profit. So a company is well advised to disregard the non-vital 80% of customers and instead take extra care of the vital 20%. If dA basically tells us that it doesn't care if we cannot afford CORE, maybe this is what they are going for. Indeed, Spyed mentions that the people who are able to and want to support the site will continue to do so.
I then sat down and wondered how much money dA made from me. 11 years subscribed, not always in the cheaper yearly installments. I own two t-shirts, I bought a couple thousand points... and that's it. In 11 years, dA earned no more than $500 from me. I guess that places me firmly in the non-vital 80%.
And since CORE is not worth it for me, I'll let my subscription run out and you should probably do the same.
No false sense of bad conscience here, dA has their buisiness model planned through, and most of you are not necessary for it. They're not naive. But if you still want to support the site, go ahead and do so, of course.#coremembership #core